The entrepreneur is a 59-year-old widow in the city of Mbeya, Tanzania. She has a covered dark corner space in an open market (photo below) where she sells soft drinks during the day, adds beer in the evenings, and also sells prepared meals in an adjacent space.
Starting a business is hard work. Unfortunately for women in STEM fields, it can be even harder.
Research shows that when women have control over their incomes, they invest in the health, education and well-being of their families. They also tend to reach out to propel other women forward, creating a powerful multiplier effect that benefits all of society.
On March 6 and 7, the U.S. Chamber of Commerce Foundation and the U.S.
Businesses can be important voice for positive social impact in their communities as well as a key economic driver.
On a recent visit to my son’s school, I passed a poster on the wall with the words “Everything You Need to Know About Stats” sprawled in bold letters across the top.
As consumers become more socially conscious, they are drawn to companies that pursue purpose, not just profit. Investing in women can serve as a promising way of optimizing business operations, attracting new customers, and improving livelihoods.