Challenges
Access, Scalability
Location
Nationwide
Stakeholders
Businesses
Beneficiaries
Parents, Children
Overview
Bank of America introduced a generous childcare reimbursement program called “Child Care Plus,” granting employees up to $275 per month per child in childcare stipends.
Key Impact Metrics
-
$100M
provided so far in reimbursements for employees
-
50
days of backup care
Problem
Bank of America had been cognizant of the escalating cost and limited availability of quality childcare, a problem significantly worsened by the COVID-19 pandemic. This created a profound financial burden on employees, with internal data showing average family childcare costs were 32% higher in 2024 than in 2019. The lack of affordable care was most pronounced for employees under a certain income threshold—making under $100,00 a year. This systemic issue impacted the company's ability to retain talent and ensure a productive, stable workforce.
Solution
Bank of America’s Child Care Plus program offers a multifaceted solution that directly addresses the financial and logistical burdens of childcare. The core of the program is a childcare reimbursement plan for eligible employees, with some receiving up to $275 per month, per child, for eligible childcare costs. The program also provides access to a comprehensive backup care service through a partnership with Bright Horizons, offering employees up to 50 days of care per year for situations when their regular arrangements fall through. Additionally, the bank offers access to a Dependent Care Flexible Spending Account (FSA) and a network of preferred providers, creating a blended approach that combines financial assistance with access to quality care.
Results
- Beneficiary Impact1 million days of childcare have been utilized
- Employee Impact6,500 employees have used the program in 2024
- Financial Results$100 million in reimbursements provided to employees since its inception
Replication Tips
- Target employees most in need: BofA’s model uses an income threshold to maximize impact. Replicating companies should consider sliding scales or cutoffs to use funds efficiently.
- Combine with other family support programs: Childcare reimbursement is one tool. Combine it with backup care services, flexible work options, and robust parental leave for a comprehensive approach.
Suggested Implementation Timeline
~5-7 months





