Challenges
Access, Scalability, Worker Issues
Location
New York
Stakeholders
Businesses
Beneficiaries
Parents, Children
Overview
Vivvi is a fast-growing childcare provider that partners with employers to offer flexible childcare solutions as an employee benefit.
Key Impact Metrics
-
5
childcare centers
-
4
different childcare product offerings
Problem
Vivvi was founded to solve a significant problem faced by working parents, especially women, who were being forced to leave their careers due to the immense challenges of finding childcare. Co-founder Charlie Bonello, a father himself, recognized this issue firsthand, noting that young parents were struggling with the high costs of nannies and the long waitlists at traditional daycare centers. This was compounded by inflexible operating hours that often failed to accommodate the demands of a modern workday.
Solution
Vivvi offers a multifaceted set of childcare benefits to employees and families, designed to be flexible and comprehensive. The core of the offering is the company's own on-site and near-site campuses, which provide a high-quality, research-based curriculum for children aged six weeks to five years, with extended operating hours that align with the workday. Beyond these physical locations, Vivvi offers a global care network that includes nationwide backup care, which is vital for last-minute needs. The company also provides virtual tutoring and a financial reimbursement option called Care Cash for employees who use their own childcare providers. This employer-partnership model allows companies to heavily subsidize the cost of care, transforming childcare into a powerful tool for recruiting, retaining, and improving the productivity of their workforce.
Results
- Beneficiary Impact100 children served in the Brooklyn center
- Employee Impact14% increase in productivity, 7.4% higher retention rates
- Financial Results$15M raised
Replication Tips
- Offer flexible modalities: Like Vivvi, employers should provide a mix of childcare solutions—on-site or near-site slots for those near offices, plus subsidies or in-home or backup care for remote or traveling staff.
Suggested Implementation Timeline
~8-16 months





