Last week, the leader of the Federal Emergency Management Agency, Brock Long, asked me and two other CEOs: What can the private sector do to better prepare the country for natural disasters?
When disaster strikes, business acts. From donating millions to support relief organizations, to activating countless employee volunteers, to providing in-kind products and services—communities recover quicker because the private sector mobilizes in times of need.
Disasters are a matter of if, not when. Now that the 2018 Atlantic hurricane season is in full swing, it is crucial businesses are taking steps to ensure they are prepared.